WhereNext - A Visual Storytelling Agency - Marketing, Film and Video Production Bogota, Colombia, Seattle, USA
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Columbia Sportswear Case Study | Colombia

WhereNext led the production of Columbia Sportswear's 2016 Outdry Extreme product and press event in Colombia. In 2017, we produced their adventure travel "Directors of Toughness" film / video in the remote, mountainous jungle of Colombia's Sierra Nevada de Santa Marta.

 
I’ve led lengthy productions with tourism partners in the Kingdom of Jordan, Sweden, Ireland, and Japan, among others, and the team from WhereNext took it to an entirely new level. And I will mention that, for the first time in Columbia’s history, we were awarded two prestigious awards from Backpacker Magazine for gear that their editor used and tested on our event in Colombia. Coincidence? I don’t think so.
— Andy Nordhoff | Public Relations Manager | Columbia Sportswear

Our Colombian Production Company Managed Columbia Sportswear's Video and Event Production

WhereNext led the production of Columbia Sportswear's 2016 Outdry Extreme product and press event in Colombia. The event included Columbia's press team and editors from Men’s Journal, Outside Magazine, Backpacker, and other top publications.

For more details about the project see our blog post HERE.

Follow this link to learn more about our production services team based in Colombia.

A Trek to Peace: A Short Film produced in Colombia for Columbia Sportswear

 
 

Outdoor recreation has a different meaning in a country where exploring the wilderness has always been forbidden. In 2015, Colombian mountain guide Miguel Ángel García led North American adventurer Stephen Regenold on a trek across Colombia's high-elevation páramo moorlands, on the same trail network where his father was marched and held hostage after being kidnapped by FARC guerillas. Client: Colombia Sportswear | Director: Gregg Bleakney | Videographer: Julian Manrique